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Creating content with a goal in mind is at the heart of any content-based marketing strategy. Creating content with the goal of attracting backlinks is called link bait content. This post is about the good, the bad, and some actionable examples of link bait content that you can easily create to earn more back links […]
A huge challenge for bloggers is finding ideas on what to blog about. You know you need to publish a new post but your mind is blank, creativity eludes you and you just don’t know how to come up with blog post ideas that will fit your audience – and your blog’s content pillars. Running […]
As bloggers, most of us have made the experience that sometimes writing comes easy, and then there are times when our creativity is dried up and words will not come when we need them most. Writer’s block can turn into a nightmare when you make a living from writing and you have to fight for […]
Many entrepreneurs and businesses are struggling to create enough content. At the same time, they have a treasure of powerful content almost ignored on their website: Their old blog posts. In many cases, updating old blog posts is far more efficient and less time-consuming than creating new content. Here is why you need to consider […]
When I started blogging, I just wrote what came to my mind. It was a while later that I learned about special types of blog posts that have a secret power for certain topics and situations. I discovered more blog post formats as I wrote more articles and published more guest posts. You may have […]
Are you a blogger? Have you ever tried to explain to a non-blogger what you are doing for a living? I have. And I find it extremely hard to tell someone who is not a digital native what I do as a blogger. That’s why this post is about the question What is Blogging? and […]
One of the most important elements of all your blog posts and other content is the blog title. Why? Because blog titles have the power to make people click through and read your blog posts, they make people share your blog post and they influence how much traffic you get from search engines or social […]
There is a lot more to writing an exceptional blog post that will attract an audience than writing the body copy. You are probably aware that the blog post structure is crucial for success. But do know which components of a blog post you have been neglecting and why they are so important? When I […]