Let's grow together
Your topic might be perfect. Your format isn’t. When I started blogging, I just wrote whatever came to mind: No structure, no strategy. It wasn’t until later that I learned different blog post formats have hidden powers for specific topics and situations. The same topic can work as a list post, a how-to guide, or […]
Best practices on social media change all the time. The current trend in many social networks is to tell more stories and provide more value directly on the social network without the need to click through to an article. The Twitter feature that allows you to do this with short tweets is Twitter threads. Let […]
Most people think blogging is writing posts and hitting publish. They are wrong. If you want to build a creative business around a blog, writing is just one small piece of a much bigger puzzle. Blog post creation might take up a third of your time – the rest goes to SEO, audience building, product […]
So, you want to use Twitter for marketing? Do you want to reach your target audience and grow your brand one tweet at a time? Then you have to know about a bunch of Twitter marketing tactics you can combine for more impact. For success with Twitter for marketing, you have to understand a couple […]
Would it not be great if we could (legitimately) use content that others create for us and that we don’t have to pay for? This content exists and it has enormous marketing power. This type of content is called user-generated content (UGC) or consumer-generated content. This content is extremely powerful as it usually represents the […]
For years, Twitter stuck to its chronological feed. The latest tweets were shown on top of your Twitter timeline. But with more and more users and more and more people following other Twitter accounts, they had to do something. The order of the tweets was based on Twitter’s algorithm and they introduced the Twitter feed. […]
If creating content always feels chaotic, slow, or mentally draining, the problem isn’t your creativity, it is your process. Most bloggers don’t struggle with ideas. They struggle with what to do next. And without a clear workflow, every piece of content becomes a guessing game: Did you miss a crucial step? Is the structure solid? […]
There are many Twitter features that we all know about. I’d say that are Twitter features like Twitter polls, Twitter search, Twitter image posts, and Twitter videos. Then there are Twitter features we discover after a while. I would count Twitter Threads, Twitter spaces, and Twitter communities into this category. But there are still some […]
You can write the best blog post of your life – but if the title doesn’t spark interest, almost no one will ever read it. That is the brutal truth most bloggers overlook. A weak title doesn’t just cost you a few views. It can tank your traffic, waste your effort, and bury great content […]
One question that I often get asked about Twitter is: What should I post on Twitter? What are great Twitter posts to fill my account but also to engage my audience and grow more followers? And that is a very relevant question. There is not one answer that is true for every account, audience, and […]